Monday Marketing Mashup

Outside the very bad spice puns, Copyblogger Brian Clark delivers 3 ways to write blog posts that excite, inflame, entice and impress.

Get the PDF or video on Jamie Glenn’s presentation at Real Estate Connect San Francisco last week on 50 ways to market real estate online.

“Markets are conversations. Talk is cheap. Silence is fatal.” That’s the subtitle to the 1996 book that pretty much predicted the rise of social media like blogs. Read Cluetrain Manifesto free. It’s a must.

Jim Cronin over at Real Estate Tomato suggests baiting blog readers with these 3 “soft barriers.” And I believe him.

It would be hard to dream up a more appalling publicity stunt…but definitely give a variation of one of these top ten successful marketing stunts a shot.

Mitch Meyerson and Jay Conrad Levinson provide a PDF with 100 guerrilla marketing weapons for you that you can use right away and don’t cost a lot of money.

One of the 10 ways that Smart Company says you can get stinking filthy rich is to buy a patch of dirt. Sounds like real estate, doesn’t it? There’s a catch: the dirt should have minerals in it. And you have to dig.

Back in December 2006 Mr. Internet explained this living, breathing thing called your website needs to be inspected: you need to know how visitors are using your website. Since then Google Anayltics, which is still very, very free (read: you have zero excuse not to be using it), has been re-designed to help you learn even more about where your visitors come from and how they interact with your site. And let me tell you…it is a beautiful thing.

And speaking of your website: do you know the one thing everyone with a website has to know?

416. That’s the number of pages you have to read if you want to learn one hundreds years worth of groundbreaking, innovative and occassionally outlandish ways to master the game of golf.  (Okay, this may have nothing to do with marketing…but it has everything to do with golf, right? And golf is very important to real estate, correct? Eh, it’s Monday morning: cut me some slack.)

By the way, all you need to do to subscribe to our real estate marketing blog.

 

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