Why I Use Twitter [It’s for the Cocktails, Stupid!]

It was just a matter of time: I am finally on Twitter.

And I have to say–not sure why I waited so long.

But let’s get one thing straight: I don’t have any delusions on what Twitter can accomplish.

I don’t think it will change my life. Or make my business better. Or even lead to increased leads…

Some might call that cynical. I choose to say it’s realistic.

So why am I on Twitter? What do I hope to get out of posting on Twitter?

Great question. Here’s my answer: To create and nurture relationships. To give you something valuable. And, of course, to have a little fun.

See, I’m convinced that Twitter¬†is nothing more than a non-stop cocktail party. Sure, the traffic slows at 3 AM…but it’s running with a full head of steam from 6 AM to 12 AM.

And just like a cocktail party, you don’t get to know people deeply. You simply mingle, swap hellos, share ideas, glean tips.

That’s the point.

Not to say a relationship over Twitter couldn’t lead to something bigger.

I’ve seen that happen plenty of times–with people picking up book deals, developing CRM models and scooping news stories.

Or someone’s Twitter flirting lead into some pretty lucrative partnership. It happens, folks.

And I’m hoping to enjoy a little bit of the fun that happens on Twitter.

But most importantly I hope to add large amounts of value to you…whether by sharing interesting articles I find, re-tweeting great links or quotes or unpacking my own ideas [in 140 characters or less].

So, if you’re not yet, follow me on Twitter. And I promise to follow you. I look forward to getting to know you.

Click Here to Leave a Comment Below 3 comments
Esther Muller

Timely and useful Article.

Thank You.

Margaret Thomas

Don’t know who I am conversing with, but would like to share.

Gary Elwood

Thank you Esther. Do you use Twitter? If so, what do you think about it? Got any tips you can share?

Hi Margaret. It’s Gary Elwood, president of Proquest Technologies. How are you? Do you use Twitter?


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